Product Reviews and Ratings
With this feature your customers are able to rate and review products. Many shoppers like to see what others have said about the products they are thinking of purchasing. Enabling customers to write reviews of your products can increase consumer confidence which is proven to increase your conversion rate. The merchant has the option of moderating the reviews and ratings and they can establish customized rating scales and graphics.
Filtered Navigation Search
Helping shoppers find exactly what they are seeking with as few clicks as possible is critical for successful e-commerce. UniteU offers simple free-text search, advanced criteria search through drop downs, search phrase breakdown and high performance through search result caching. Search structure and indexes are controlled by the merchant and the shopper can control sorting and display. Filtered Navigation Search includes a Search Database that can be controlled by the merchant. This level of search provides intuitive search results through the handling of inflections, full-text indexing and an optimized search index. This technology streamlines search attribute management and enables fast, on-the-fly product groupings and filtering - eliminating dependency on manually defined product categories.
Multi-Store - Great for B2B Ecommerce
This feature enables multiple web "store fronts" that all link back to the same database for efficient management of product and customer data and for streamlined order processing. Multi-stores allow targeted marketing. Each Multi-store can have it's own unique look and sub-set of products.
Flexible Site Navigation and Page Layout
UniteU offers a variety of navigation options to make it easy for shoppers to browse and find exactly what they are looking for in a simple, fast and friendly way. Product pages can have various images sizes and layouts - from a "slide show" display to an "order form" layout and everything in between.
Cross Promotions
Cross Promotions are a powerful up sell, redirect and suggestive sell feature. Cross Promotions are context sensitive and may be added to virtually any page on the site, including the product page, department page and basket. In addition, cross promotions can be assigned by type, such as "Similar", "Popular" and "Also Bought". Each type can have a pre-defined design and page location for maximum impact on increased add-on sales.
Coupon and Promotions Tool
This tool is used to set up promotions for specific products or all products on specified dates. Promotions may apply to targeted shoppers or all shoppers and may be triggered and tracked with a coupon code, or may be applied automatically based on shopper segment. The tool can be used for buy x and get y and the discount applied may be a % or $ amount of the purchase.
Product Packaging and Kits
With this feature the merchant creates packages of products by assigning parent/child relationships and defining kit level pricing. The site can also be built to display optional items for an additional charge - things that go with the kit but are not part of it. The merchant may include "styles" in kits and allow shoppers to select attributes and/or include single items that are added automatically. Shoppers can make selections and add the entire kit to the cart with a single click.
Value Pairing (Buy Both and Save)
This feature is perfect for special promotions! You can easily set up "pairs" of products. If both are purchased a discount is automatically applied.
Share with a Friend
The shopper can click on a link and invite friends to the website. The email will include a link directly to the site - even to a specific product.
Image Pattern Swatch with Swap on Mouse Over
This feature provides the "virtual touch" of a product. Extra images can be displayed for product-level detail such as fabric pattern or color detail. Plus shoppers can mouse over a product image and a different image will appear (such as a different color based on a swatch).
Alternate Product Views (front, back, side detail)
You can increase conversions by providing that online virtual "touch" by adding multiple images per product. With this feature you can include a jumbo image, back views, etc.
Dynamic Imaging and e-Catalogs
Through our partnership with leading on-demand rich media platform provider Scene 7, UniteU eStores can have compelling imaging that increases conversions.
Wish List and Integrated Gift Registry
Shoppers can select "favorite" products and place them in a "Wish List". At any time they can return, view and edit their favorites and purchase them, and they can send an email invitation to friends and family to view and buy from their Wish List. In addition there is the ability to integrate an online Wish List with an in-store Gift Registry, including tracking "need' and "already has" history.
Gift Messaging and Gift Wrap
Shoppers can enter a message that they would like included on a gift card. This information will be included on the order for the merchant to respond to. In addition, a gift wrap option may be offered and the shopper may select from multiple wrap designs that appear in a drop down. If desired, the gift wrap may be set up to be billable. The gift messaging and/or gift wrap information, including charges if applicable, will be included in the merchant email and, for integrated sites; it will be included in the POS or fulfillment system Sales Order.
Akamai Edge Suite Image Delivery
Does your online business demand screaming fast page refresh rates - without sacrificing rich image delivery? To meet these needs, UniteU offers access to the Akamai EdgeSuite Image Delivery service. This technology delivers an environment where secure, on-demand capacity is available to ensure a positive customer experience and support for high volume transactional needs. Experienced online retailers know that Web site performance directly impacts the strength of your brand and your ability to win and keep online customers. Through the deployment of Edge Servers that sit between Web browsers and our estore web servers images and other objects are cached. This is accomplished thru DNS addressing which points to Akamai's physical network (the Edge Servers). Akamai then pulls up and caches fresh objects (images) from their network as needed.
Edge Side Includes (ESI) is a simple markup language used to define Web page components for dynamic assembly and delivery of Web applications at the edges of the Internet. UniteU deploys the ESI mechanism to manage content transparently across application server solutions, content management systems, and content delivery networks. As a result, ESI gives the Connected Commerce® application control at deployment time over where the application should be assembled - thereby maximizing performance across the content delivery network.