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Christmas in July for the Miami HEAT’s online retail store with over
200% growth in traffic.
UniteU systematically responded with ease by enabling greater
capacity in bandwidth, storage and database performance.
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Rochester, NY (July 28th, 2010) -
UniteU Technologies, Inc., a leading provider of integrated SaaS (software as a service) based e-commerce applications, seamlessly supports a 2000% increase in site traffic from shoppers seeking LeBron James branded apparel at www.miamihoopsgear.com – one of many UniteU customer sites.
The day after LeBron James announced that he would play for the Miami HEAT, it was Christmas in July for the Miami HEAT’s online retail store, MiamiHoopsGear.com. The over 2000% spike in shopper traffic might cause great concern for an online merchant, but UniteU systematically responded with ease by enabling greater capacity in bandwidth, storage and database performance.
“UniteU manages other sports team official gear sites so they were ready, whichever way LeBron chose to go, we were not concerned,” said Christian DeLong, Ecommerce supervisor for the Miami HEAT. “When the White Sox won the world series in 2005, UniteU customer website www.chicagosport.com went crazy”, stated Eric Tyler, Vice President of Operations at UniteU. “Likewise, endorsements from Oprah have driven intense traffic spikes and sales to our clients’ shopping sites. Or a client may offer a ‘once-in-a-lifetime’ sale resulting in huge traffic increases. We experience such spikes regularly and know how to deal with them. We have made significant investments in our infrastructure over the years to ensure its resiliency and scalability.”
Since 1999 UniteU has delivered integrated ecommerce solutions to sports team shops including the Orlando Magic www.orlandomagicshop.com , Houston Rockets www.rocketsshop.com, Portland Trailblazers www.blazersfanshop.com, DC United www.dcuteamstore.com, and Cleveland Cavaliers www.cavsteamshop.com. The UniteU ecommerce platform enables centralized control for merchants managing multiple offline and online sales and marketing channels. The UniteU platform interfaces with CRM, POS, accounting, comparison shopping Engines, PPC, affiliate marketing, Amazon, eBay, social networks, newsfeeds and blogs, all integrated seamlessly with the UntieU Connected Commerce platform.
“Retailers are under so much pressure today, and maintaining margin is their greatest challenge” said Soumen Das, CEO and Founder of UniteU. “We treat each of our customers as a business partner. Their success is our success and our team of experts are simply an extension of their staff.” The UniteU SaaS system has proven to outperform open source or licensed ecommerce models by reducing risk. UniteU merchants get risk protection, save time, cut cost and gain immediate access to the latest innovations.